Tag : commercial support

Marketing to Healthcare Providers? Create Content Truly for Them

Relationships are built over time. However, with the inability to meet face-to-face, many life sciences commercial teams are left wondering how they should be marketing to healthcare providers in this new world. Unfortunately, we have been truly disrupted - not only in our work environment, but in what healthcare providers (HCPs)

Posted on 26 Oct 2020
By ArcheMedX Team
In Commercial

ABSTRACT: The Consequences of Diminishing Industry Support on the Independent Education Landscape: An Evidence-Based Analysis of the Perceived and Realistic Impact on Professional Development and Patient Care Among Oncologists.

In recent years, commercial funding for continuing medical education (CME) has dropped significantly. Yet, little has been written about how this might affect CME in oncology, a field in which new drugs and advances emerge at a rapid pace. This study examines the role oncologists and oncology fellows say that