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RESOURCE: How Can We Encourage Participation in Clinical Trials?

Failed clinical trials come at a huge cost to their pharmaceutical sponsors. Many trial sites fail to enroll more than a single patient—up to 60% of oncology trials, according to Covance, for example. Yet they estimate it costs a sponsor $50,000 for a site start-up, with a loss of almost $2 billion between 2006-2010 from non-performing sites.

Did you know that only 3% of patients with cancer⁠ participate in clinical trials? Although we have an aging population and cancer rates increase with age, this dismal participation rate hasn’t budged in recent years. What factors are at play?

The biggest barrier in recruitment is lack of encouragement or support from the attending physician. Many physicians simply are unaware of clinical trials that might benefit their patient. Further, with the increasing pressure to see patients more and more quickly, they simply don’t have the time to engage in lengthy discussions with patients. Many are also concerned about lack of control—it is critical that the trial physician communicate regularly with the primary physician.

There is a huge lack of awareness about clinical trials. In a 2000 Harris Interactive survey, 80% of cancer patients were unaware of clinical trial options. In a 2013 Zogby survey, more than half of patients were still unaware of trials. Only a quarter learned of trials from their physician.

READ MORE… How Can We Encourage Participation in Clinical Trials?.

Written by

Dr. McGowan has served in leadership positions in numerous medical educational organizations and commercial supporters and is a Fellow of the Alliance (FACEhp). He founded the Outcomes Standardization Project, launched and hosted the Alliance Podcast, and most recently launched and hosts the JCEHP Emerging Best Practices in CPD podcast. In 2012 he Co-Founded ArcheMedX, Inc, a healthcare informatics and e-learning company to apply his research in practice.

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